ABOUT

Advertising is the second best job in the world.

The first has got to be my old part-time job at a video store.

There's nothing more an aspiring creative could want than endless inspiration from shelves of DVDs and free snacks behind the counter. Alas, Blockbuster closed its doors, and I was left with no choice but to find the next best thing.  

So here I am. An Associate Creative Director at McCann New York.

I got my bachelor’s degree at RMIT Melbourne and worked on some of Australia’s biggest clients at Ogilvy, Hardhat and M&C Saatchi. Along the way, I’ve been lucky enough to have my work recognised and awarded over 100 times, including a Gold at Cannes Lions ‘25.

Outside the office, I tutored Award School (Australasia’s equivalent of Miami Ad School) and became a certified Auntie, part of MADC’s mentorship program designed to support the next generation of female talent.

All in all, advertising comes a very close second.

EXTRACURRICULAR

  • Judged the U.S. Young Lions competition 2025

  • Represented as a Cannes Lions ‘30 Under 30’ Creative Academy Delegate 2022

  • Tutored AWARD School (Australasia’s leading creative advertising course) 2022

  • Created a guide to help Aussie creatives relocate to NYC

  • Co-founded the McCann Sidekick Mentorship Program

  • Mentored as part of MADC Aunties program & contributed as a Creative 2021/2022

  • Worked in the M&C Saatchi London office via the Work From Anywhere program

  • Selected for the Google X Rare Leadership Academy 2021

  • Selected for the WPP Walk The Talk X Factor program for Future Women in Leadership 2019

  • Selected for the Google X Rare program as a Delegate 2019

  • Completed NewsWorks Copy School 2018

FEATURES

2025 LBB ‘Women Who Will’

2024 Campaign Brief ‘Aussie Creative’s Guide To Moving To NYC’

2023 — BestAds Review

2023 — Campaign Brief ‘Joining McCann New York’

2023 AdNews ‘Talent Moving to New York’

2022 Campaign Brief ‘Cannes From The Classroom’

2022 LinkedIn Article ’M&C Saatchi Employees Can Walk Into Any Office In The World’

2022 Campaign Brief ’M&C Saatchi Senior Hires’