Advertising is the second best job in the world.

The first has got to be my old part-time job at a video store.

There's nothing more an aspiring creative could want than endless inspiration from shelves of DVDs and free snacks behind the counter. Alas, Video Ezy closed its doors, and I was left with little choice but to find the next best thing.  

So here I am. An Associate Creative Director at McCann New York.

After getting my Bachelor's degree at RMIT, I pulled up a chair at Ogilvy Melbourne. There, I learned how to win pitches and worked on big accounts including Mondelez International and AAMI, Australia’s biggest insurer.

I jumped ship to indie Hardhat to work on Afterpay, Barbie, and pro-bono initiative 'The Factsination' to remind Australians that there's a whole alphabet of things more likely to kill you than the AstraZeneca vaccine. Then, I packed up and moved to Sydney to work on Australia's biggest bank and Tourism Australia at M&C Saatchi.

Across the three agencies, I’ve been lucky enough to have my work recognised and awarded over 90 times locally and internationally, including a Gold at Cannes Lions ‘22.

Outside the office, I tutored Award School (Australasia’s equivalent of Miami Ad School) and became a certified Auntie, part of MADC’s mentorship program designed to foster the next generation of female talent.

All in all, advertising comes a very close second.

EXTRACURRICULAR

  • Cannes Young Lions Creative Academy Delegate 2022.

  • Tutored AWARD School 2022, Australasia’s leading creative advertising course.

  • Made a guide to help Aussie creatives move to NYC.

  • McCann Sidekick Mentorship program committee.

  • MADC Auntie & Creative 2021/2022.

  • Google X Rare Leadership Academy Delegate 2021.

  • Ventured to the UK office as part of the M&C Saatchi Work From Anywhere program.

  • Selected for the WPP Walk The Talk X Factor program for Future Women in Leadership 2019.

  • Google X Rare Delegate 2019.

  • NewsWorks Copy School delegate 2018

FEATURES

2024 – CAMPAIGN BRIEF — AUSSIE CREATIVE’S GUIDE TO MOVING TO NYC

2023 – BEST ADS REVIEW

2023 – CAMPAIGN BRIEF ARTICLE – JOINING MCCANN NEW YORK

2022 – CAMPAIGN BRIEF ARTICLE – CANNES FROM THE CLASSROOM

2022 – LINKEDIN ARTICLE – M&C SAATCHI EMPLOYEES CAN WALK INTO ANY OFFICE IN THE WORLD

2022 – CAMPAIGN BRIEF - M&C SAATCHI SENIOR HIRES

2020 – GABBERISH – INSPIRATION SUBSTITUTION

2019 – GABBERISH – WHEEL OF FORTUNATE